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Southern Ontario Behavioural Decision Research (SOBDR) Conference 2024

SOBDR 2024

The Southern Ontario Behavioural Decision Research (SOBDR) Conference brings together researchers from Ontario universities (and beyond!) with an interest in the study of how people make judgments and decisions.

SLIDO link for SOBDR Conference Q&As

Enter Code: sobdr

https://app.sli.do/event/vhVKZ3Jh9ufaJJqnGaN4A9


Keynote Speaker: Eric J. Johnson (columbia University)

Eric Johnson is a faculty member at the Columbia Business School at Columbia University where he is the inaugural holder of the Norman Eig Chair of Business, and Director of the Center for Decision Sciences. His research examines the interface between Behavioral Decision Research, Economics and the decisions made by consumers, managers, and their implications for public policy, markets and marketing.

Among other topics, Johnson has explored how the way options are presented to decision-makers affect their choices in areas such as organ donation, the choice of environmentally friendly products, and investments.

BI Org Closing Panel

We will be welcoming four esteemed panelists to discuss how we can best translate the academic world into practice.

  • Elizabeth Hardy, Sr. Director of Research and Experimentation, Treasury Board of Canada Secretariat

  • Ryan Hum, Chief Client Experience Officer, Employment and Social Development Canada

  • Wardah Malik, Chief Executive Officer, BEworks

  • Catherine Yeung, Associate Professor of Marketing, Chinese University of Hong Kong

In conversation with Rajiv Vaidyanathan, Prof. of Marketing, University of Minnesota Duluth

BI-Org Books

We’ve partnered with the University of Toronto Press (UTP) who is offering a 30% discount for SOBDR attendees on a purchase of 2 or more books (any format) in the series. Attendees can purchase the books through this website: https://utorontopress.com/search-results/?series=behaviorally-informed-organizations using the code BIORG30 at checkout.


Registration

Though there are no fees to attend and participate in the conference, we ask that attendees register to reserve their ticket, as they will be available on a “first come first served” basis. Once registration is full, we will open a waitlist.

Sign up to the SOBDR conference mailing list here, and you will receive updates including save-the-date announcements, calls for papers, and registration information for future SOBDR conferences as they become available

Questions? Email us at: rotmanbiorg@rotman.utoronto.ca

Conference Co-Chairs

Program Committee

Conference Coordinators